Palma Weekly – for Partnerships
About Palma Weekly
Palma Weekly is the fastest-growing English-language lifestyle and travel platform dedicated to Mallorca. With a strong local presence and international readership, we provide evergreen, high-quality content about hotels, restaurants, activities, neighborhoods, and travel tips — helping thousands of readers plan and book their stay on the island. Meet the Team!
Who You Reach
Palma Weekly connects businesses and brands with people who are actively planning trips, longer stays or a life on Mallorca. Our readers search for where to stay, eat, swim, work and explore – and they use our guides to make real decisions, not just to browse.
Many are repeat visitors or long-stay guests who book ahead, stay longer and spend more on the island. By featuring your brand inside this kind of intent-driven content, you’re seen at exactly the moment people are making real decisions about what to book and who to trust.
Audience Geography
Our audience is a mix of Mallorca lovers from Spain and across Europe, plus long-haul visitors from key markets like the UK, Germany, the Nordics and the US. Many return to the island regularly, stay longer and spend more when they’re here.
- Spain – 27%
- United Kingdom – 13%
- United States – 11%
- Germany – 7%
- Sweden – 5%
The remaining share is made up of other European and global visitors, creating a diverse, international audience that already has Mallorca in mind when they arrive on Palma Weekly. For local companies, this means visibility in front of people who are not just dreaming about the island, but actively planning what to book and where to go.
Why Work With Us
Palma-first, island-wide
We start in Palma and naturally lead readers out across the island – ideal for hotels, restaurants, activities, rentals and services that want visibility in a trusted, local-first context.
Evergreen, search-based exposure
Your business is featured inside guides and recommendations people actively search for all year – not just in social posts that disappear after a day – giving you steady, long-term visibility.
Human, carefully curated
We only partner with businesses that fit our readers and respect Mallorca. Your brand sits alongside selected, relevant content – never buried in a random ad feed.
Ways to Work Together
We offer a range of options, from simple mentions in relevant guides to dedicated features and broader campaigns. Packages are flexible and can be adapted for small independents, family businesses, start-ups and established brands.
If you’d like details on formats and pricing, fill in the form below and we’ll share our latest collaboration options and media information.